About Cooperative Adrar

What Makes a Cooperative Adrar Rug a Cooperative Adrar Rug?

At Cooperative Adrar, we measure the time it takes to craft our rugs in months, not days. Our skilled artisans are dedicated to excellence, ensuring each rug is made with care, passion, and deep respect for tradition. Every rug is handwoven at our cooperative workshop in the heart of the Atlas Mountains, Imlil, under fair-trade certified conditions. We use only the finest heritage-quality wool and a unique washing process that imparts unparalleled softness, sheen, and texture to each piece. Our designs are developed in-house or in collaboration with world-renowned designers, making each rug truly special and a reflection of Moroccan craftsmanship at its finest.

Where Are Cooperative Adrar Rugs Made?

Cooperative Adrar is deeply committed to preserving traditional weaving techniques while embracing sustainable, fair-trade practices. By running our own weaving and washing facilities, we ensure that our artisans are paid 2 to 4 times the national average, work in a beautiful and supportive environment, and enjoy benefits such as transportation and childcare assistance. This vertical integration allows us to maintain the highest standards of quality and craftsmanship in every rug we produce.

Do You Sell Your Rugs on Other Websites?

Our website and our cooperative store in Imlil are the exclusive places to discover and purchase our rugs. We strive to offer you an authentic experience that reflects our commitment to craftsmanship, quality, and ethical production. The unique colors and patterns of our rugs result from years of careful research and development, and they are available only through Cooperative Adrar.

What Are Cooperative Adrar Rugs Made From?

Each rug from Cooperative Adrar is woven from 100% high-quality, live wool, sourced sustainably and humanely in Morocco. We collaborate with a third-generation wool expert to create exclusive color palettes that are unique to our collection and can only be found through our official website.

Why Are Your Rugs More Expensive Than Other Rugs Made in Morocco?

The higher price of our rugs reflects our commitment to the people, process, and materials behind each piece. We begin with the finest wool and exclusive dyes, custom-created in partnership with wool experts. Our artisans are compensated well above the national average and work in a fair-trade certified environment that supports their well-being. We also employ a meticulous washing process that gives our rugs their extraordinary finish. At Cooperative Adrar, we take our time to do things the right way, ensuring that every rug is of the highest quality, while always respecting the well-being of our artisans.

Will My Rug Shed?

As Cooperative Adrar rugs are made from 100% natural wool, it’s normal for them to shed slightly, especially in the first few weeks. This is simply a natural characteristic of the material. We put each rug through an extensive washing process to minimize shedding as much as possible. Regular vacuuming during the first few weeks will help reduce shedding further.

What Is the Warranty on My Rug?

To ensure the longevity of your heirloom rug, please follow our care instructions. For detailed warranty information, please refer to our Terms and Conditions. If you encounter any issues, don’t hesitate to contact us at mbolmssail@gmail.com. We’re here to make it right.