Cooperative Adrar – Our Story

Cooperative Adrar is a women-led artisan cooperative based in Imlil, a village nestled in the heart of Morocco’s High Atlas Mountains.

Since 2014, we have been dedicated to preserving the ancestral art of rug weaving, using traditional techniques passed down through generations of Amazigh (Berber) women. Our rugs are more than just textiles — they are stories woven by hand, symbols of identity, and bridges between past and present.

Each rug is handmade using natural wool, plant-based dyes, and timeless patterns inspired by the land, culture, and spirit of the mountains we call home.

At Cooperative Adrar

we reimagine the tradition of Moroccan rug-making by creating a bridge between heritage and modern opportunity. Our approach brings structure, stability, and shared prosperity to a craft that was once solitary and uncertain — empowering artisans, strengthening community, and preserving culture with every rug we weave.”

Featured products

View all

Authentic Beni Ourain Rugs

  1. Handwoven in the Atlas Mountains, our Beni rugs and Benidouk designs bring timeless elegance to any space. Made from 100% natural wool, each rug is unique — soft, durable, and rich in cultural heritage.

Handwoven in Imlil, Morocco

Crafted by Berber artisans using traditional weaving techniques, each rug tells a story through its intricate patterns and natural tones.

Made with 100% wool and natural dyes, every piece is unique — designed to bring warmth and character to any space.

✨ One-of-a-kind design

🌿 100% natural wool

🧵 Ethically handmade in Morocco

“A piece that carries the soul of the Atlas Mountains into your home.”

]

Video